Typical week:
Drake's “Started From the Bottom: 5.1 million Youtube views in the USA
Rihanna's Stay: 3.8 million Youtube views in the USA
PSY's Gangnam Style: 3.7 million Youtube million views in the USA (granted at its peak, it probably did 20-30 million a week in the USA)
Untypical week:
Harlem Shake: 103 million Youtube views in the USA (this is on average 14.7 million views a day)
Leaving quality aside, Harlem Shake is without a doubt the biggest song in the USA this past week. It was everywhere and more importantly, a lot of people bought it on Itunes due to Youtube. Usually, only radio can play that big of an influence.
In a typical year, a viral hit might happen once or twice. If the HOT 100 measures popularity, then it is only right that Youtube views is counted.
What's more popular?
A song that is listened to 103 million times on Youtube, selling 263,000 copies, little radio
or
A song that is listened to 5 million times on Youtube, selling 300,000 digital copies, 100 million radio impression.
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